Ian founded Serff Creative Group, Inc. in 2000 and serves as President and Art Director. Ian has worked in the design industry for more than 20 years, and focuses his energy on creative design solutions for his clients, including print, web, interactive media, and strategic branding implementation.
When done right, marketing through video can be more impactful than even your greatest print material or compelling online image. It’s immersive nature can capture your intended audience and deepen…
Serff Creative Group Announced as a 2022 Local Excellence Award Winner by UpCity! For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service…
Think of it as a river that has carved its way through the landscape. Beginning at its source, it forms the most efficient path to reach its final destination with…
ACCESS THE FREE VIDEO SERIES NOW! Did you know that you can SAVE yourself 5-25x the investment of time, effort, and cost of new customer recruitment via one simple route?…
Stay connected using social media best practices (and create happy customers!) One thing is sure about today’s changing business climate – we need to stay connected with each other, and…
Are you challenged for being seen online as an authority in the marketplace for your business? With all of the different marketing channels for print and online advertising, it can…
You have built your company website with great expectations and aspirations. Many companies miss the mark when it comes to engaging their customers – especially on their homepage. You only have seconds…
How will you use marketing to grow your business? Hopefully you’re as excited about marketing as we are. If you could use some tips and tweaks to freshen your approach…
When you think of trade shows you attended, which ones were the most valuable and why? It might be because you were drawn into the booth by the attractive design,…
“After a while, they all just blurred together.” These were the words I heard from a prospective client when I asked him what he thought of a recent trade show…