6 Tips to Effective Video Marketing
When done right, marketing through video can be more impactful than even your greatest print material or compelling online image. It’s immersive nature can capture your intended audience and deepen…
2022 Local Excellence Award Winner by UpCity
Serff Creative Group Announced as a 2022 Local Excellence Award Winner by UpCity! For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service…
How to make your business thrive through Relationship Marketing
ACCESS THE FREE VIDEO SERIES NOW! Did you know that you can SAVE yourself 5-25x the investment of time, effort, and cost of new customer recruitment via one simple route?…
5 Tips for B2B Social Media Success
Stay connected using social media best practices (and create happy customers!) One thing is sure about today’s changing business climate – we need to stay connected with each other, and…
How Graphics Contribute to Your Brand Visibility
Best-selling, branding and marketing expert, and author, Martin Lindstrom, once communicated the importance of having a smashable brand. This term dates back to 1915 when the Coca-Cola Company asked designers…
Creating Connections with Personas
Marketing can be very complex. The thought process of getting the right message to the right person at the right time on the right medium can be overwhelming. This complexity…
Website Branding: First Impressions Count
In a business or personal setting, we all strive to make good first impressions. This is followed by lasting ones that we hope will develop into long-term business or personal…
Tradeshow Marketing and Branding
STAND OUT IN THE CROWD BEFORE, DURING, AND AFTER A routine business development effort is participation in trade shows where many small businesses use this tactic to generate prospects. One…
Creating and Maintaining Brand Consistency on Social Media
At some point, we’ve probably all seen one or more variations of the marketing pie-chart. It is a perfectly rounded image with your customer at the center. Representing various pieces of…
Workshop: Branding Your Business Through Content Marketing
Join Us May 18, 2017 from 9:30 am – 12:45 pm A NEW workshop series to help grow your business from AME and Serff Creative Group, Inc. Join us…